The International Trademark Association released a video with an animated and informative clip of the expanded Panama Canal and its effect on consumers and brand owners around the world.
The number of ships that traverse the canal have increased by more than 14 times since its opening in 1914. Cargo handled weighed in millions. There is an increase in container volumes which is a sign of a healthy economy. But the increase in the number and size of ships pose several problems.
The large number of goods moved through the canal is also resulting in counterfeit goods being carried through the canal. It is therefore essential that tighter measures are put in place to ensure that these goods do not make their way through the supply chain.
Source: INTATV1 On YouTube
