ZIM Integrated Shipping Services Ltd. (NYSE: ZIM) has announced that it is accelerating the deployment of smart containers equipped with Hoopo’s HoopoSense Solar trackers. This integration aims to improve real-time visibility and transparency across the supply chain, meeting rising customer demand for accurate, continuous tracking. ZIM’s smart container technology will enable end-to-end tracking, including inland movements, providing customers with detailed visibility into shipment locations and ETAs even after containers leave terminals.
hoopoSense Solar Tracker: A Game-Changer in Container Tracking
The hoopoSense Solar tracker features advanced power efficiency, offering a battery life of over 12 years, which covers a container’s entire lifecycle. This innovation eliminates frequent and costly replacements. The device includes a unique door-opening detection system with 99% accuracy, which alerts users to unauthorized access, enhancing cargo security throughout the journey. Certified to ATEX-1 standards, it’s ideal for LNG vessels and diverse marine environments.
Compared to traditional trackers, Hoopo’s all-in-one tracker eliminates the need for additional door sensors, reducing costs and battery drain. This efficiency makes rapid deployment more feasible while minimizing malfunctions associated with extra devices.
Leadership Insights on the Technology’s Impact
Eli Glickman, ZIM President and CEO, highlighted that the smart container rollout significantly improves supply chain management by delivering critical, real-time data to customers, enabling informed decision-making and risk mitigation. This step fortifies ZIM’s reputation as a leader in shipping technology and innovation.
Ittay Hayut, CEO and Co-Founder of Hoopo noted that the integrated door-opening detection system represents a breakthrough in security. The device uses multiple sensors and sophisticated algorithms, combining solar energy with tracking technology to maximize operational reliability and efficiency.
Setting a New Standard in Container Shipping
As more companies recognize the operational and financial benefits of smart containers, ZIM’s initiative with Hoopo is poised to set a new industry benchmark. The partnership is ushering in an era of smart, secure, and connected containers, offering ZIM’s customers transparent, dependable service while optimizing logistics operations.
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Source: AJOT